Dekayleb Data Solutions

The customer perspective: shaping your customer service strategy

Measuring and benchmarking is an important step in developing your customer service strategy or taking it to the next level. Business Benchmarking is The Institute’s independent survey of your customers helping you to measure your customer satisfaction, identify strengths and areas for development, and benchmark your performance with other organisations either in or outside your sector.

Business Benchmarking

The questions in the Business Benchmarking survey are aligned to the national measure of customer satisfaction – which enables results to be benchmarked against the latest results.

Business Benchmarking is exclusively available to organisational members. As part of membership, and ongoing contracts you can carry out regular surveys to measure improvements over time.

Insights delivered by Benchmarking

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